digitization

Rise of The Digital Planet

COVID-19 has resulted in the closure of one in three startups and the scaling down of 74% of small and medium businesses. The ones that have fared well during this pandemic are not necessarily backed by huge cash flows from investors but those that have perfected digital marketing. Their strategies have come with the clarity […]

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blogging

Why Blogs Fail And How To Make Sure Yours Doesn’t

Did you know that one-third of all the websites in the world are blogs? There are currently 600 million active blogs covering every possible topic under the sun. The unfortunate side of the coin is that most of these blogs fail. Businesses that use blogging as a method to share information are unable to successfully […]

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